Google Ads Management

Google Ads Management

Connect relevant search intent to focused landing pages.

Deliverables that can be included

• Account, keyword and geography planning
• Campaign structure, ad copy and negative keywords
• Budget pacing and conversion-event checks
• Search-term and enquiry-quality review; ad spend paid separately

Scope and onboarding

Your written proposal or published service description must state quantities, turnaround, required access, review rounds and exclusions before checkout is enabled. Provide approved practice details, brand materials and a named review contact. Clinical statements require your clinical approval.

How the work is delivered

We confirm the brief, prepare the agreed work, collect your feedback and deliver the approved outputs. Any extra platforms, production, licences, advertising spend or additional revisions are quoted separately.

What to expect

Progress is reported against the agreed deliverables. Search rankings, publisher acceptance, advertising results and patient enquiries depend on factors beyond a single service and are not guaranteed.

Google Ads Management

Connect relevant search intent to focused landing pages.

Capture relevant search intent

Group suitable service and location keywords, write matching advertisements and use a relevant destination. Review search terms and exclusions to reduce irrelevant traffic within the agreed campaign scope.

Example outputs to discuss

• Keyword structure
• Ad and destination plan
• Search-term review

These are possible planning outputs. Your accepted proposal identifies the selected items, quantities and formats; this example list does not expand an existing order.

Illustrative working example

Search terms unrelated to the offered service are reviewed alongside the enquiries staff could actually contact.

This is a hypothetical example, not a client case study or promised result.

Measure an enquiry beyond the click

Test conversion events and collect staff feedback on contactability and relevance. Search clicks and form submissions are different from confirmed appointments.