DOCTOR PROMOTION / CONSIDERED SCOPE

Healthcare Website SEO Audit

Identify issues and deliver a prioritized technical and content action plan.

Illustrative doctor search results, local map listings and on-page SEO checklist
Illustrative example · not client work or results

HEALTHCARE WEBSITE SEO AUDIT / EXAMPLE OUTPUTS

An SEO audit must lead to decisions

Identify issues and deliver a prioritized technical and content action plan.

01

Evidence-backed findings

02

Prioritised action plan

03

Validation checklist

Illustrative output types; the accepted proposal confirms the actual inclusions.

Explore the scope

Know what your project involves.

Illustrative doctor search results, local map listings and on-page SEO checklistILLUSTRATIVE EXAMPLE · NOT CLIENT WORK OR RESULTS

Healthcare Website SEO Audit / PROJECT DETAILS

The agreed starting scope

Identify issues and deliver a prioritized technical and content action plan.

Illustrative doctor search results, local map listings and on-page SEO checklistILLUSTRATIVE EXAMPLE · NOT CLIENT WORK OR RESULTS

Healthcare Website SEO Audit / PROJECT DETAILS

The proposed work

Identify issues and deliver a prioritized technical and content action plan. The accepted proposal specifies the exact quantity, format and service period.

Illustrative doctor search results, local map listings and on-page SEO checklistILLUSTRATIVE EXAMPLE · NOT CLIENT WORK OR RESULTS

Healthcare Website SEO Audit / PROJECT DETAILS

What we need from you

Accurate practice details, approved source materials, permitted brand assets and a named approval contact. No patient records or passwords.

Illustrative doctor search results, local map listings and on-page SEO checklistILLUSTRATIVE EXAMPLE · NOT CLIENT WORK OR RESULTS

Healthcare Website SEO Audit / PROJECT DETAILS

Separate costs and work

Clinical review, major development and paid directory fees separate. No guaranteed positions, backlink quotas or fixed ranking deadlines.

Illustrative doctor search results, local map listings and on-page SEO checklistILLUSTRATIVE EXAMPLE · NOT CLIENT WORK OR RESULTS

Healthcare Website SEO Audit / PROJECT DETAILS

Feedback and revisions

The exact allowance is listed in the accepted proposal. Additional rounds require an agreed change.

Illustrative doctor search results, local map listings and on-page SEO checklistILLUSTRATIVE EXAMPLE · NOT CLIENT WORK OR RESULTS

Healthcare Website SEO Audit / PROJECT DETAILS

Delivery planning

Agree the schedule after the required inputs, output list and approval process are confirmed.

Illustrative doctor search results, local map listings and on-page SEO checklistILLUSTRATIVE EXAMPLE · NOT CLIENT WORK OR RESULTS

Healthcare Website SEO Audit / PROJECT DETAILS

Service period

Only the accepted service period is included. There is no automatic renewal.

Illustrative doctor search results, local map listings and on-page SEO checklistILLUSTRATIVE EXAMPLE · NOT CLIENT WORK OR RESULTS

Healthcare Website SEO Audit / PROJECT DETAILS

Cancellation

The published refund/cancellation policy and accepted proposal apply.

Healthcare Website SEO Audit

Identify issues and deliver a prioritized technical and content action plan.

An SEO audit must lead to decisions

Review a defined set of pages for technical access, page intent, content quality and internal linking. Explain the business impact and evidence for each finding.

Example outputs to discuss

  • Evidence-backed findings
  • Prioritised action plan
  • Validation checklist

These are possible planning outputs. Your accepted proposal identifies the selected items, quantities and formats; this example list does not expand an existing order.

Illustrative working example

An audit separates a broken canonical from a weak page introduction and assigns each a different priority.

This is a hypothetical example, not a client case study or promised result.

Prioritise rather than list every warning

Distinguish urgent access problems from content opportunities and longer-term improvements. Name the owner and validation method for each recommended action.

THE WORK, EXPLAINED

A clear path from brief to delivery.

Illustrative doctor brand identity board, logo, colours and practice stationeryILLUSTRATIVE EXAMPLE · NOT CLIENT WORK OR RESULTS

The work, explained / STEP 01

URL and data inventory

Healthcare Website SEO Audit — URL and data inventory

Illustrative desktop and mobile practice website, service pages and enquiry formILLUSTRATIVE EXAMPLE · NOT CLIENT WORK OR RESULTS

The work, explained / STEP 02

Technical and content findings

Healthcare Website SEO Audit — Technical and content findings

Illustrative doctor search results, local map listings and on-page SEO checklistILLUSTRATIVE EXAMPLE · NOT CLIENT WORK OR RESULTS

The work, explained / STEP 03

Prioritised action plan

Healthcare Website SEO Audit — Prioritised action plan

Useful questions before you begin.

What does Healthcare Website SEO Audit include?

Identify issues and deliver a prioritized technical and content action plan. Exact quantities, formats and exclusions are recorded in the accepted proposal.

What information will you need from our practice?

Verified practice details, approved source materials, relevant brand assets and a responsible approval contact. Clinical statements require your qualified approval.

Are advertising, software or other third-party costs included?

Only costs expressly included in the accepted proposal are covered. Other platform, usage, media, creator or production costs are agreed separately.

Can we request additional work later?

Yes. Work outside the accepted scope is documented in a separate change proposal before it is approved and charged.

Let’s bring your digital presence together.

Tell us about your practice, priorities and ambitions.

Request a strategy conversation ↗

DOCTOR PROMOTION / LET’S PLAN

What would you like to improve?

Share your practice’s marketing priorities. Our team can contact you to discuss a suitable scope.

Business enquiries only. Please do not send patient records or private health information.